A brilliant 2008 campaign by World Wildlife Fund (WWF) has been resurfacing thanks to a recent reddit post going viral. The campaign, called WWF Japan – Population by pixel, was created by the agency Hakuhodo C&D / Tokyo. The brains behind it were creative directors Nami Hoshino, Yoshiyuki Mikami, and designer Kazuhiro Mochizuki. Inspired by their work, Imgurian JJSmooth44 made a follow-up to their project and it’s just as powerful as the original. “I did it as a programming challenge,” JJSmooth44 wrote.
African Wild Dog. Estimated between 3000 and 5500 remain
Image credits: JJSmooth44
“I did it … in python … but the code is very gross. I only worried about the final product and not the readability/niceness of the code.” They paid homage to Hakuhodo C&D / Tokyo by scraping the Animal Planet endangered animals list.
Amur Leopard. Estimated about 60 remain
Image credits: JJSmooth44
Amur Tiger. Estimated about 450 remain
Image credits: JJSmooth44
Asian Elephant. Estimated between 40000 and 50000 remain
Image credits: JJSmooth44
Bengal Tiger. Estimated about 2500 remain
Image credits: JJSmooth44
Black Footed Ferret. Estimated about 300 remain
Image credits: JJSmooth44
Black Rhino. Estimated about 5000 remain
Image credits: JJSmooth44
Blue Whale. Estimated between 10000 and 25000 remain
Image credits: JJSmooth44
Bonobo. Estimated between 10000 and 50000 remain
Image credits: JJSmooth44
Bornean Orangutan. Estimated between 45000 and 69000 remain
Image credits: JJSmooth44
Borneo Pygmy Elephant. Estimated about 1500 remain
Image credits: JJSmooth44
Chimpanzee. Estimated between 172700 and 299700 remain
Image credits: JJSmooth44
Eastern Lowland Gorilla. Estimated about 17000 remain
Image credits: JJSmooth44
Fin Whale. Estimated between 50000 and 90000 remain
Image credits: JJSmooth44
Galapagos Penguin. Estimated about 2000 remain
Image credits: JJSmooth44
Giant Panda. Estimated about 1864 remain
Image credits: JJSmooth44
Green Sea Turtle. Estimated between 3000 and 5500 remain
Image credits: JJSmooth44
Hectors Dolphin. Estimated about 7000 remain
Image credits: JJSmooth44
Indian Elephant, Estimated between 20000 and 25000 remain
Image credits: JJSmooth44
Indochinese Tiger. Estimated between 600 and 650 remain
Image credits: JJSmooth44
Indus River Dolphin. Estimated about 1100 remain
Image credits: JJSmooth44
Javan Rhino. Estimated about 60 remain
Image credits: JJSmooth44
Here’s what people said about the project
